I guess all the [two or three] people who read Second p0st for news about social network and the
blogging ecosystem will have pretty much tuned out by now after all this talk about software updates :/
If you aren't reading it already, check out
Steven Dulaney's
Blogging Alone. He's researching
social capital, which is something like connectedness: a well-connected society (where everyone knows everyone, or at least has a way to get in touch with a reasonable number of people) has lots of social capital.
Steven's been doing an interesting experiment with Google boxes. He picks a (fairly obscure) search string relevant to something he's working on, and waits until his blog shows up in the top 5 or so places in the Google box, then picks another. As he hasn't had to completely republish his blog pages, you can look back and see how the rankings have changed over time. It doesn't take long for him to drift to the top for that search string, just from having the Google box on his front page. Nice.